Competency-based performance assessment and management training at ETECSA

Abstract

The Cuban Telecommunications Company SA (ETECSA) since its creation has faced many challenges in aligning itself with the strategies adopted by the country. Thus, its main transformations are technological, structural, and organizational. The organizational study, based on its fundamental agent of change, its managers, involves the pursuit of better results. It has been possible to verify the existence of deficiencies in performance evaluation, as well as in the effectiveness of training for ETECSA's managers. This study proposes a procedure that diagnoses, evaluates, and implements actions (including training) to improve managerial performance through managerial competencies aligned with the National Strategy for the Preparation and Development of Managers and their potential successors.