Vol. 6 No. 56 (2024): June
Artículos

Digital corporate image design: case study

Laura Cecilia Méndez Guevara
Universidad Autónoma del Estado de México
Cozobi García Herrera
Universidad Autónoma del Estado de México
Andrés Jaime González
Universidad Autónoma del Estado de México

Published 2024-06-22

Keywords

  • Business Image,
  • Computer Science,
  • Agribusiness

How to Cite

Méndez Guevara, L. C., García Herrera, C., & Jaime González, A. (2024). Digital corporate image design: case study. Desarrollo Sustentable, Negocios, Emprendimiento Y Educación, 6(56), 62–67. https://doi.org/10.51896/rilcods.v6i56.564

Abstract

Within the framework of the entrepreneurial program at the UAEMéx, a group of students from the Accounting degree have been advised. His personal interest focuses on local development. In this sense, the present project consists of the creation of the business image focused on a case study of the Mexican agribusiness, which generates a greater competitive advantage in this type of business in the northwest of the Estado de México.

References

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